Latest Articles
Flat-rate Pricing (6/22/2006)
Flat-rate pricing may increase the bottom line of businesses when consumers over-estimate the amount they might consume and under-estimate the cost of un-restrained use.
Flat-rate pricing may increase the bottom line of businesses when consumers over-estimate the amount they might consume and under-estimate the cost of un-restrained use.
Drinking Experience (6/22/2006)
Starbucks commands premium prices for its lifestyle coffee because of its status cachet.
Starbucks commands premium prices for its lifestyle coffee because of its status cachet.
Value Eating (6/22/2006)
Super-sizing fast-food items boosts both the bottom line and the waistline.
Super-sizing fast-food items boosts both the bottom line and the waistline.
Lemon Laundering (6/22/2006)
Poorly informed consumers usually end up getting stuck with lemon products which are passed around to avoid capital loss.
Poorly informed consumers usually end up getting stuck with lemon products which are passed around to avoid capital loss.
Health Risk is a Matter of Life and Death (6/22/2006)
Health insurance premiums tend to be high for individual policies because of adverse selection and moral hazard.
Health insurance premiums tend to be high for individual policies because of adverse selection and moral hazard.
Shadow Branding (6/22/2006)
Store brands gain competitive advantage by free-riding on name brands’ brand recognition and R & D.
Store brands gain competitive advantage by free-riding on name brands’ brand recognition and R & D.
Self-Competition (6/22/2006)
Durability of capital goods poses challenge to producers in a mature market.
Durability of capital goods poses challenge to producers in a mature market.
